24th annual HAUTE DOG HOWL'OWEEN PARADE is Sunday, Oct. 26, 2025, 2:30 p.m. at beachfront grassy park and path in front of former Belmont Pool, 4000 E. Olympic Plaza, 90803 (just west of Rosie's Dog Beach). Free to spectate.
SPONSORS
- Port of Long Beach
- EDCO Waste & Recycling
- Councilwoman Kristina Duggan
- Cats & Dogs Animal Hospital (official on-site vet)
- Raising Cane's Chicken Fingers (prize sponsor)
PRIZES
top-10 and grand prize sponsored by Raising Cane's Chicken Fingers
- Google Maps
- Event Layout
Free to Spectate
- FREE to spectate (optional: $6/cash for a front-row chair)
- FREE for costumed humans to walk in the parade
- $200/canopy/six chairs/advance
(click the "register now" button above to reserve your canopy before event weekend)
Entry fee
- $10/parade dog/advance
- $20/parade dog/event weekend
- $35/VIP parade dog (skip the line and walk near front of parade)
Rent a front-row chair or VIP canopy
- $6/cash, please bring exact cash, or $7 with credit card)
- $200/canopy/six chairs/advance
(click the "register now" button above to reserve your canopy)
Vendor details at very bottom of this page.
JUDGES
- Teen, Miss, Ms., and Mrs. Long Beach
- Teen, Miss, Ms., and Mrs. Southern California
VENDOR FAIR
12:30 - 4:30 p.m.; Food trucks/vendors, adoptions
4THE LAST HOWL'OWEEN PARADE included more than 350 costumed dogs and entertained approx. 2,000 dogless gawkers. The event helped to raised about $1,000 for the nonprofit 501c3 Community Action Team (CAT) of which Haute Dogs is a part.
JUDGING
Judging will be based on originality, showmanship, detail of costume and first impression. Judges will be under a white canopy along the red carpet on the concrete bike path during the parade.
CHARITY
The nonprofit 501c3 Community Action Team (CAT) and its partners that include Haute Dogs, Long Beach Touch-A-Truck, Long Beach Turkey Trot, the monthly 30-Minute Beach Cleanup, the National Kids Spelling Bee, the National Adult Spelling Bee, Operation Santa Paws, the Great American 4th of July Kids Bike Parade, Operation Easter Basket and more.
BECOME A SPONSOR
Event sponsorship levels at $1,000 and $2,500. Each level will get mentions on the Haute Dog Howl’oween page on Facebook, in our emails leading up to the event, we can hang your 10’ banner at our event, we will make mentions during the event, logo on our website for $1,000 and $2,500 levels,10x10 vendor booth space for $1,000 level, 10x20 vendor booth space for $2,500 levels and $2,500 level is welcome to make short remarks on our sound system at the start of the parade and at the awards ceremony. $2,500 level is welcome to have humans/dogs walk in the parade as a group with poster/banner for your promotion.
Contact Justin@JustinRudd.com.
AWARDS CEREMONY
Immediately after the parade. Approx. 3:30 p.m.
 24th ANNUAL
Haute Dog Howl'oween Parade
with Vendors
World's largest Halloween pet event!
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MAP
THE PARADE is Sun., Oct. 26, 2025, 2:30 p.m. The stat/finish is at beachfront grassy park and path in front of former Belmont Pool, 4000 E. Olympic Plaza, 90803 (just west of Rosie's Dog Beach). Parade is on the concrete path thought the park.
The vendor fair is in the park from 12:30 to 4:30 p.m. Costumed kids and adults without dogs (humans can register for FREE) will lead the parade at 2:28 p.m., followed by the dogs at 2:30 p.m.
Register to be in the human costume parade and/or dog costume parade
at the red/white registration tent in the park after 1 p.m.
The parade expects 350+ dressed-up dogs and lasts about 40 minutes.
SEATING Bring your own folding chair for the second row for free, or rent one of about 500 front-row seats IN THE PARK for just $6/cash on-site. Please bring correct change.
Please, no culturally insensitive costumes. Some examples include a Native American princess, a Mexican gentleman with poncho/sombrero, a Geisha, an Egyptian queen, and an Arab Sheik. If you are unsure if your costume is appropriate, it's best to avoid it. Oxford Dictionaries defines cultural appropriation: “the unacknowledged or inappropriate adoption of the customs, practices, ideas, etc. of one people or society by members of another and typically more dominant people or society.”
PARKING
There is free street parking; and about 800 metered space in the Granada Ave. parking lot and the Belmont Pier parking lot.
V.I.P. (VERY IMPORTANT POOCH) ENTRY
SKIP THE LINE: Available for $35/advance registration or upgrade on-site. The dog/owner can walk near the front of the parade. VIPs will line-up as directed at sign-in and will step off first at 2:30 p.m. Get your VIP wristband at the registration tent near the start line when you arrive. Your VIP donations help us raise even more money for charity.
DOG PARADE REGISTRANTS - Rain or shine event. See you there. Dog parade starts at 2:30. Register on-site, near the start line.
WHAT TO DO NEXT?
Sign-in at the red/white Haute Dogs registration tent when you arrive, near the start of the parade route close to Colorado Street. There will be a separate line for VIP registrants. Wear your bib number on the human's front so judges can easily see your number.
Finalists will be the judges' favorite entries -- a combination from any of the following categories: individual dogs, groups, and/or floats.
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